Journal article icon

Journal article

Vertical Separation.

Abstract:

A simple duopoly model is used to show the advantage to a manufacturer of selling his product through an independent retailer (vertical separation) rather than directly to consumers (vertical integration). Vertical separation is profitable insofar as it induces more friendly behavior from the rival manufacturer. The authors consider the case where franchise fees can be used to extract retailers' surplus. They show that vertical separation is in the collective, as well as individual, interest ...

Expand abstract

Actions


Authors


Giacomo Bonanno More by this author
John Vickers More by this author
Journal:
Journal of Industrial Economics
Volume:
36
Publication date:
1988
URN:
uuid:f4fddd1c-9128-4de1-a138-a584ebce3b28
Local pid:
oai:economics.ouls.ox.ac.uk:10995
Language:
English

Terms of use


Metrics



If you are the owner of this record, you can report an update to it here: Report update to this record

TO TOP