Conference item
Persona cases: a technique for grounding personas.
- Abstract:
- Personas are a popular technique in User-Centered Design, however their validity can be called into question. While the techniques used to developed personas and their integration with other design activities provide some measure of validity, a persona's legitimacy can be threatened by challenging its characteristics. This note presents Persona Cases: personas whose characteristics are both grounded in, and traceable to their originating source of empirical data. This approach builds on the premise that sense-making in qualitative data analysis is an argumentative activity, and aligns concepts associated with a Grounded Theory analysis with recent work on arguing the characteristics of personas. We illustrate this approach using a case study in the Critical Infrastructure Protection domain. Copyright 2011 ACM.
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Access Document
- Publisher copy:
- 10.1145/1978942.1979274
Authors
Contributors
+ Tan, D
- Role:
- Editor
+ Amershi, S
- Role:
- Editor
+ Begole, B
- Role:
- Editor
+ Kellogg, W
- Role:
- Editor
+ Tungare, M
- Role:
- Editor
- Publisher:
- ACM
- Host title:
- CHI
- Pages:
- 2267-2270
- Publication date:
- 2011-01-01
- DOI:
- ISBN:
- 9781450302289
- Keywords:
- Pubs id:
-
pubs:304201
- UUID:
-
uuid:ed58eb1a-cd66-4a28-9323-422b67b6bc0c
- Local pid:
-
pubs:304201
- Source identifiers:
-
304201
- Deposit date:
-
2012-12-19
- ARK identifier:
Terms of use
- Copyright date:
- 2011
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