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A pilot randomised controlled trial of a digital intervention aimed at improving food purchasing behaviour: the Front of pack Labels Impact on Consumer Choice (FLICC) study

Abstract:
Background: Most food in the United Kingdom is purchased in supermarkets, and many of these purchases are routinely tracked through supermarket loyalty card data. Using such data may be an effective way to develop remote public health interventions and to measure objectively their effectiveness at changing food purchasing behavior. Objectives: The Front-of-pack food Labels: Impact on Consumer Choice (FLICC) study is a pilot randomized controlled trial of a d... Expand abstract
Publication status:
Published
Peer review status:
Peer reviewed
Version:
Publisher's version

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Publisher copy:
10.2196/formative.9910

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Institution:
University of Oxford
Division:
Medical Sciences Division
Department:
Nuffield Dept of Population Health
Role:
Author
More by this author
Institution:
University of Oxford
Division:
Medical Sciences Division
Department:
Nuffield Dept of Population Health
Role:
Author
Expand authors...
Publisher:
JMIR Publications Publisher's website
Journal:
Journal of Medical Internet Research Journal website
Volume:
3
Issue:
2
Pages:
Article: e9910
Publication date:
2019-04-08
Acceptance date:
2018-12-30
DOI:
EISSN:
1438-8871
ISSN:
1439-4456
Pubs id:
pubs:957345
URN:
uri:e4cd4dfb-20eb-4df8-9265-093479894219
UUID:
uuid:e4cd4dfb-20eb-4df8-9265-093479894219
Local pid:
pubs:957345

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