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The rise of social media and its impact on mainstream journalism

Abstract:

User-generated picture or video scoops regularly lead television bulletins and the front pages of newspapers, whilst a new category of opinionated blogging is redefining the frontiers of journalism itself. This study explores how mainstream media organisations are responding to this wave of participatory and social media, linked with a historic shift in control towards individual consumers. The paper examines how journalists at leading news organisations in the UK and USA are increasingly inv...

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Publication status:
Published
Peer review status:
Not peer reviewed

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Publisher:
Reuters Institute for the Study of Journalism, Department of Politics and International Relations, University of Oxford Publisher's website
Series:
Reuters Institute for the Study of Journalism: Working Papers
Publication date:
2009-01-01

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