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Journal article

The rise of behavioural discrimination

Abstract:

The increased personalization of our online environment has been noticeable in recent years. Firms track us, collect data about us, and target us with the right ad at the right time--all to transform our web environment into a personal space. Some welcome this personalisation. The advertisements and promotion are tailored to our particular interests. In timely receiving this relevant information, we can save time shopping. Yet, this personalised shopping experience may come at a cost. It incr...

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Publication status:
Published
Peer review status:
Peer reviewed

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Institution:
University of Oxford
Division:
SSD
Department:
Law
Sub department:
Law Faculty
Role:
Author
Publisher:
Sweet and Maxwell Publisher's website
Journal:
European Competition Law Review Journal website
Volume:
37
Issue:
12
Pages:
484-491
Publication date:
2016-12-01
Acceptance date:
2016-09-15
ISSN:
0144-3054
Keywords:
Pubs id:
pubs:645717
UUID:
uuid:a0d72ab9-0b42-4351-8696-366259ce508b
Local pid:
pubs:645717
Source identifiers:
645717
Deposit date:
2016-09-20

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