Journal article

Using scenario planning to reshape strategy

Abstract:: Rather than trying to predict the future, organizations need to strengthen their abilities to cope with uncertainty. A new approach to scenario planning can help companies reframe their long-term strategies by developing several plausible scenarios.

Publication status:: Published

Peer review status:: Peer reviewed

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APA Style

Ramirez, R., Churchhouse, S., Palermo, A., & Hoffmann, J. (2017). Using scenario planning to reshape strategy. MIT Sloan Management Review, 58(4).

MLA Style

Ramirez, R, et al. “Using Scenario Planning to Reshape Strategy.” MIT Sloan Management Review, vol. 58, no. 4, 2017.

Chicago Style

Ramirez, R, S Churchhouse, A Palermo, and J Hoffmann. 2017. “Using Scenario Planning to Reshape Strategy.” MIT Sloan Management Review 58 (4).
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Files:: MIT SMR SUMMER 2017 RAMIREZ ET AL PAPER.pdf

(Preview, Accepted manuscript, pdf, 413.8KB, Terms of use)

Authors

+ Ramirez, R More by this author

Institution:: University of Oxford
Division:: SSD
Department:: Said Business School
Role:: Author

+ Churchhouse, S More by this author

Role:: Author

+ Palermo, A More by this author

Role:: Author

+ Hoffmann, J More by this author

Role:: Author

Publisher:: Massachusetts Institute of Technology
Journal:: MIT Sloan Management Review More from this journal
Volume:: 58
Issue:: 4
Publication date:: 2017-06-13
Acceptance date:: 2017-05-31
ISSN:: 1532-9194

Pubs id:: pubs:698767
UUID:: uuid:916e9b13-163c-4a2a-989d-2804e907f4a8
Local pid:: pubs:698767
Source identifiers:: 698767
Deposit date:: 2017-06-08
ARK identifier:: ark:/29072/ora_916e9b13163c4a2a989d2804e907f4a8

Terms of use

Copyright holder:: Massachusetts Institute of Technology
Copyright date:: 2017
Notes:: Copyright ©
2017 Massachusetts Institute of Technology. This is the accepted manuscript version of the article. The final version is available online from Massachusetts Institute of Technology at: https://sloanreview.mit.edu/article/using-scenario-planning-to-reshape-strategy/ This AAM has been made available in ORA with the publisher's permission.

Licence:: Terms and Conditions of Use for Oxford University Research Archive

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