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Journal article

The role of auditory cues in modulating the perceived crispness and staleness of potato chips

Abstract:

We investigated whether the perception of the crispness and staleness of potato chips can be affected by modifying the sounds produced during the biting action. Participants in our study bit into potato chips with their front teeth while rating either their crispness or freshness using a computer-based visual analog scale. The results demonstrate that the perception of both the crispness and staleness was systematically altered by varying the loudness and/or frequency composition of the audit...

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Publication status:
Published

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Journal:
JOURNAL OF SENSORY STUDIES
Volume:
19
Issue:
5
Pages:
347-363
Publication date:
2004-01-01
DOI:
EISSN:
1745-459X
ISSN:
0887-8250
URN:
uuid:853d9b0d-0249-4761-b329-936a791ecedd
Source identifiers:
4405
Local pid:
pubs:4405
Language:
English

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