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Gastrophysics: Nudging consumers toward eating more leafy (salad) greens

Abstract:

According to nutritional recommendations, the majority of us should be eating more leafy (salad) greens in order to maintain a healthier and more balanced diet. Yet the overwhelming evidence suggests that despite widespread publicity, most people consistently fail to meet the guidelines. This review assesses the multisensory appeal of leafy (salad) greens at various stages of the consumer journey from initial purchase in store through presentation in a dish/meal, and eventual consumption. The...

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Publication status:
Published
Peer review status:
Peer reviewed

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Institution:
University of Oxford
Division:
MSD
Department:
Experimental Psychology
Oxford college:
Somerville College
Role:
Author
ORCID:
0000-0003-2111-072X
Publisher:
Elsevier Publisher's website
Journal:
Food Quality and Preference Journal website
Volume:
80
Article number:
103800
Publication date:
2019-09-21
Acceptance date:
2019-09-20
DOI:
ISSN:
0950-3293
Pubs id:
pubs:1054563
UUID:
uuid:72124b0d-507d-4b4f-8fba-0207321f38d9
Source identifiers:
1054563
Local pid:
pubs:1054563

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