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Changes in third-party content on European news websites after GDPR

Abstract:: This factsheet compares the prevalence of third-party web content and cookies on a selection of European news websites one month before and one month after the introduction of the EU General Data Protection Regulation (GDPR). To understand how news organisations may be adapting to the new privacy framework, prominent news websites in seven countries (Finland, France, Germany, Italy, Poland, Spain, and the UK) were analysed during the months of April and again in July 2018.
While there is no change in the overall percentage of pages from news providers which contain some form of third-party content (99%) or third-party cookies (98%), we find a 22% drop in the number of cookies set without user consent and an observable decrease in third-party social media content.

Publication status:: Published

Peer review status:: Reviewed (other)

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APA Style

Libert, T., Graves, L., & Nielsen, R. K. (2018). Changes in third-party content on European news websites after GDPR (RISJ Factsheets). Reuters Institute for the Study of Journalism.

MLA Style

Libert, T., et al. Changes in Third-Party Content on European News Websites after GDPR. Reuters Institute for the Study of Journalism, 2018.

Chicago Style

Libert, T, L Graves, and RK Nielsen. 2018. “Changes in Third-Party Content on European News Websites after GDPR.” RISJ Factsheets. Reuters Institute for the Study of Journalism.
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Files:: Libert_et_al_2018_Changes_in_third-party.pdf

(Preview, Version of record, pdf, 749.9KB, Terms of use)

Publisher copy:: 10.60625/risj-r2ex-7248

Authors

+ Libert, T More by this author

Institution:: University of Oxford
Division:: SSD
Department:: Politics & Int Relations
Sub department:: Reuters Institute for the Study of Journalism
Role:: Author

+ Graves, L More by this author

Institution:: University of Oxford
Division:: SSD
Department:: Politics & Int Relations
Sub department:: Reuters Institute for the Study of Journalism
Role:: Author

+ Nielsen, RK More by this author

Institution:: University of Oxford
Division:: SSD
Department:: Politics & Int Relations
Sub department:: Reuters Institute for the Study of Journalism
Role:: Author

Publisher:: Reuters Institute for the Study of Journalism
Series:: RISJ Factsheets
Place of publication:: Oxford
Publication date:: 2018-08-16
DOI:: 10.60625/risj-r2ex-7248

Language:: English
Keywords:: general data protection regulation

online privacy

GDPR

web measurement

web tracking

internet regulation
Pubs id:: pubs:909043
UUID:: uuid:5a5d4eea-6e74-49b4-8c77-71ec6760f127
Local pid:: pubs:909043
Source identifiers:: 909043
Deposit date:: 2018-08-20

Terms of use

Copyright holder:: Reuters Institute for the Study of Journalism
Copyright date:: 2018
Rights statement:: Published by the Reuters Institute for the Study of Journalism with the support of the Google News Initiative. This report can be reproduced under the Creative Commons licence CC BY.

Licence:: CC Attribution (CC BY)

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