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Journal article

Sensory expectations elicited by the sounds of opening the packaging and pouring a beverage

Abstract:

The majority of the literature on sensory expectations has focused solely on those that are set by the eye, that is, by what we see. However, although we rarely think about it, the sounds we hear prior to tasting also influence both our sensory expectations concerning what a food or beverage product will taste like and our hedonic expectations concerning how much we think that we are going to enjoy the experience. In this article, we focus on the perception of beverages and consider just what...

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Publication status:
Published
Peer review status:
Peer reviewed
Version:
Publisher's version

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Publisher copy:
10.1186/s13411-015-0044-y

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Department:
Oxford, MSD, Experimental Psychology
Arts and Humanities Research Council More from this funder
Publisher:
BioMed Central Publisher's website
Journal:
Flavour Journal website
Volume:
4
Issue:
35
Pages:
11
Publication date:
2015-12-18
Acceptance date:
2015-11-30
DOI:
ISSN:
2044-7248
Pubs id:
pubs:642285
URN:
uri:56d9a464-a93c-4eba-a580-5a9f0760b308
UUID:
uuid:56d9a464-a93c-4eba-a580-5a9f0760b308
Local pid:
pubs:642285
Keywords:

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