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Competition for imperfect consumers

Abstract:
This lecture provides a selective discussion of some issues in the economics of competition for imperfect consumers. Limited consumer awareness – about what deals are on offer, or about the consequences of purchasing decisions – is a central feature of many markets. Consumer imperfection can give rise to market power, but can also co-exist with strong rivalry between firms, and then is more for ‘consumer policy’ than competition policy. Two recent court cases illustrate some of the issues involved. The lecture then reviews a line of theoretical work on competition for imperfect consumers. The analysis highlights some policy tradeoffs, and a key theme is how patterns of consumer awareness matter for patterns of competition among firms.
Publication status:
Published
Peer review status:
Peer reviewed

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Publisher copy:
10.1016/j.ijindorg.2021.102739

Authors

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Institution:
University of Oxford
Division:
SSD
Department:
Economics
Oxford college:
All Souls College
Role:
Author


Publisher:
Elsevier
Journal:
International Journal of Industrial Organization More from this journal
Volume:
79
Article number:
102739
Publication date:
2021-04-20
Acceptance date:
2021-04-12
DOI:
ISSN:
0167-7187


Language:
English
Keywords:
Pubs id:
1171143
Local pid:
pubs:1171143
Deposit date:
2021-04-13
ARK identifier:

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