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Does the visual composition of a dish influence the perception of portion size and hedonic preference?

Abstract:

We report two experiments designed to assess how the plating (i.e., visual composition) of a dish influences people's hedonic preferences and their perception of portion size. In Experiment 1 (conducted online; N = 122), we examined whether varying the orientation of the food on the plate (either vertically stacked or horizontally arrayed) would affect people's ratings of liking (of the visual arrangement), willingness-to-pay for the dish, artistic value (how artistic the dish looks), and per...

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Publication status:
Published
Peer review status:
Peer reviewed
Version:
Accepted Manuscript

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Publisher copy:
10.1016/j.appet.2018.06.005

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Institution:
University of Oxford
Division:
MPLS Division
Department:
Chemistry; Organic Chemistry
More by this author
Institution:
University of Oxford
Division:
Medical Sciences Division
Department:
Experimental Psychology
Oxford college:
Somerville College
ORCID:
0000-0003-2111-072X
Publisher:
Elsevier Publisher's website
Journal:
Appetite Journal website
Volume:
128
Pages:
79-86
Publication date:
2018-06-02
Acceptance date:
2018-06-02
DOI:
EISSN:
1095-8304
ISSN:
0195-6663
Pubs id:
pubs:854688
URN:
uri:dde362f4-aa1a-4c93-8ad7-5fed1b847710
UUID:
uuid:dde362f4-aa1a-4c93-8ad7-5fed1b847710
Local pid:
pubs:854688

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