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Extraordinary emotional responses elicited by auditory stimuli linked to the consumption of food and drink

Abstract:

A growing number of food and beverage brands have recently started to become interested in trying to link extraordinary emotional experiences to their product offerings. Oftentimes, such extraordinary responses are triggered by product-extrinsic auditory and, to a lesser extent, visual stimuli, such as music or videos having particular sensory qualities or semantic meaning. While much of the interest in this area recently has been linked to the Autonomous Sensory Meridian Response (ASMR), it ...

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Publication status:
Published
Peer review status:
Peer reviewed

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Publisher copy:
10.1250/ast.41.28

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Institution:
University of Oxford
Division:
MSD
Department:
Experimental Psychology
Oxford college:
Somerville College
Role:
Author
ORCID:
0000-0003-2111-072X
Publisher:
Acoustical Society of Japan
Journal:
Acoustical Science and Technology More from this journal
Volume:
41
Issue:
1
Pages:
28-36
Publication date:
2020-01-06
Acceptance date:
2019-05-28
DOI:
EISSN:
1347-5177
ISSN:
1346-3969
Keywords:
Pubs id:
pubs:1003547
UUID:
uuid:cd197b8f-5169-4612-a44e-69242bbd8850
Local pid:
pubs:1003547
Source identifiers:
1003547
Deposit date:
2019-05-29

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