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Home is where the ad is: online interest proxies housing demand

Abstract:

Online activity leaves digital traces of human behavior. In this paper we investigate if online interest can be used as a proxy of housing demand, a key yet so far mostly unobserved feature of housing markets. We analyze data from an Italian website of housing sales advertisements (ads). For each ad, we know the timings at which website users clicked on the ad or used the corresponding contact form. We show that low online interest—a small number of clicks/contacts on the ad relative to other...

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Publication status:
Published
Peer review status:
Peer reviewed
Version:
Publisher's Version

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Publisher copy:
10.1140/epjds/s13688-018-0176-2

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Institution:
University of Oxford
Division:
MPLS Division
Department:
Mathematical Institute
Oxford college:
St Cross College
Loberto, M More by this author
Publisher:
EDP Sciences Publisher's website
Journal:
EPJ Data Science Journal website
Volume:
47
Issue:
7
Publication date:
2018-11-09
Acceptance date:
2018-10-31
DOI:
EISSN:
2193-1127
Pubs id:
pubs:944835
URN:
uri:c89d9ab2-3184-4bde-8a3b-4056d2d320d4
UUID:
uuid:c89d9ab2-3184-4bde-8a3b-4056d2d320d4
Local pid:
pubs:944835

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