Journal article icon

Journal article

Assessing the influence of the multisensory environment on the whisky drinking experience

Abstract:

Background Flavor perception depends not only on the multisensory integration of the sensory inputs associated with the food or drink itself, but also on the multisensory attributes (or atmosphere) of the environment in which the food/drink is tasted. We report two experiments designed to investigate whether multisensory atmospheric cues could be used to influence the perception of a glass of whisky (that is, a complex but familiar product). The pre-test (experiment 1) was conducted in the l...

Expand abstract
Publication status:
Published
Peer review status:
Peer reviewed

Actions


Access Document


Files:
Publisher copy:
10.1186/2044-7248-2-23

Authors


More by this author
Institution:
University of Oxford
Division:
MSD
Department:
Experimental Psychology
Role:
Author
Publisher:
BioMed Central Publisher's website
Journal:
Flavour Journal website
Volume:
2
Issue:
23
Pages:
11
Publication date:
2013-10-09
Acceptance date:
2013-07-15
DOI:
ISSN:
2044-7248
Keywords:
Pubs id:
pubs:642310
UUID:
uuid:c475d9de-2408-414f-ba95-4fc3f0d05730
Local pid:
pubs:642310
Deposit date:
2016-09-12

Terms of use


Views and Downloads






If you are the owner of this record, you can report an update to it here: Report update to this record

TO TOP