- Abstract:
-
We report a preliminary experiment designed to investigate people's product expectations (for a liquid soap) as a function of its fragrance and packaging. To this end, a series of soap bottles was produced that were identical in shape but had different intensities of colouring (white, pink, or red). The weight of the bottles also varied (either light -350. g, or heavy -450. g). Two different concentrations of perfume were added to the liquid soap contained in the bottles (either low or high)....
Expand abstract - Publication status:
- Published
- Publisher copy:
- 10.1016/j.foodqual.2013.08.004
-
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- Journal:
- FOOD QUALITY AND PREFERENCE
- Volume:
- 31
- Issue:
- 1
- Pages:
- 56-64
- Publication date:
- 2014-01-05
- DOI:
- ISSN:
-
0950-3293
- URN:
-
uuid:72df1f6b-c1ba-460c-a249-e8bb4f6e807f
- Source identifiers:
-
430171
- Local pid:
- pubs:430171
- Language:
- English
- Keywords:
- Copyright date:
- 2014
Journal article
Investigating the influence of colour, weight, and fragrance intensity on the perception of liquid bath soap: An experimental study
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