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Advertising and the Predation Loop: A Biosemiotic Model

Abstract:

The basic premise of biosemiotics as a discipline is that there are elementary processes linking signifying strategies in all forms of animate life. Correspondingly, the discoveries of biosemiotics should, in principle, be capable of revealing new insights about human signification. In the present article, I show that this is in fact the case by constructing a biosemiotic model that links advertising strategies with corresponding structures in animal predation. The methodological framework fo...

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Publication status:
Published
Peer review status:
Peer reviewed

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Publisher copy:
10.1007/s12304-008-9020-6

Authors


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Institution:
University of Oxford
Division:
MSD
Department:
Experimental Psychology
Role:
Author
Publisher:
Springer
Journal:
Biosemiotics More from this journal
Volume:
1
Issue:
3
Pages:
313-327
Publication date:
2008-01-01
DOI:
EISSN:
1875-1350
ISSN:
1875-1342
Language:
English
Keywords:
Pubs id:
pubs:375179
UUID:
uuid:1e1107e1-3ea7-4699-bb44-6f04f708d1fc
Local pid:
pubs:375179
Source identifiers:
375179
Deposit date:
2013-09-24

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