Does radical innovation predispose a firm to a lack of social connectedness? Can improved governance practices compensate? A case study on Monsanto, genetically modified crops and stakeholder dialogue

Book

Most frameworks for ‘Corporate Social Responsibility’ posit stakeholder dialogue as essential tool for firms to be in touch with society’s needs and expectations. Successful and sustained dialogue requires integrity and some degree of mutual understanding and accountability. This case describes a situation in which achieving mutual understanding between a firm and environmental groups was not possible. Radical innovation led to re-organization, and this process undermined the firm’s integrity...

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Authors: Koenig, A

• Publisher: James Martin Institute for Science and Civilization
• Publication date: 2007-04-01