Thesis

Animal ambassadors and talking products: a cultural history of advertising trade-characters

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APA Style

Sugden, K., & Sugden, D. K. (2013). Animal ambassadors and talking products: a cultural history of advertising trade-characters [PhD thesis]. Oxford University, UK.

MLA Style

Sugden, K., and Dr. Kimberly Sugden. Animal Ambassadors and Talking Products: a Cultural History of Advertising Trade-Characters. Oxford University, UK, 2013.

Chicago Style

Sugden, K, and Dr. Kimberly Sugden. 2013. “Animal Ambassadors and Talking Products: a Cultural History of Advertising Trade-Characters.” PhD thesis, Oxford University, UK.
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Authors

+ Sugden, K More by this author

Institution:: University of Oxford
Division:: SSD
Department:: Said Business School
Oxford college:: Green Templeton College
Role:: Author

+ Dr. Kimberly Sugden More by this author

Division:: SSD
Department:: Said Business School
Role:: Author

Contributors

Division:: SSD
Department:: Said Business School
Role:: Supervisor

+ Oxford Clarendon Scholarship More from this funder

Funding agency for:: Sugden, K

Publication date:: 2013
DOI:: 10.5287/ora-kegq4zyny
Type of award:: DPhil
Level of award:: Doctoral
Awarding institution:: Oxford University, UK

Language:: English
Keywords:: cultural branding

marketing

historical brand strategy

advertising trade-characters
Subjects:: History

Islamic art

Marketing

Business and Management

Social anthropology
UUID:: uuid:4487a28c-b634-4d62-85ec-00afd3f2739b
Local pid:: ora:10090
Deposit date:: 2015-02-18

Terms of use

Copyright holder:: Dr. Kimberly Sugden
Copyright date:: 2013
Notes:: This thesis is not currently available in ORA.

Licence:: Terms and Conditions of Use for Oxford University Research Archive

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